Content creation is king. Whether it’s blog posts, marketing campaigns, or social media updates, businesses and individuals are in a constant race to produce fresh and engaging content. This is where the incredible capabilities of Artificial Intelligence (AI) come into play.AI, ...

Currently, video content is one of the most popular content formats on the Internet. According to research, short videos are becoming more popular and effective for attracting the attention of the audience.Short videos lasting from 15 to 90 seconds have a number of advantages over ...

With the New Year upon us, it’s that time of year when you’re putting the final touches on your marketing strategies for the year ahead. But have you got your broader business growth plan sorted for 2024?Your marketing strategies are super-important, especially at this time of ...

We all know that marketing can sometimes be challenging, but some brands make it seem effortless. Nespresso is one of those brands!At our digital marketing agency, Bold x Collective, we absolutely love starting our days with a delicious Nespresso. Not only do we love their coffee, ...

For any business owner, the primary concern is to make sure that their business makes money. Just like every other industry, competition is fierce in the world of digital marketing.That only means you’ll need to have competitive prices so that customers are attracted to your ...

Have you ever stopped to think about, but literally, what really propels the best digital marketing agencies into the spotlight? Not solely their creativity or sizable budgets set them apart. At the core of the most successful and prominent digital marketing agencies’ success lies ...

Choosing a niche is a critical step to take for digital agencies as there can’t be enduring growth rates without devotion to a specific industry. To ensure you’re taking firm steps forward you need to identify your marketing agency niche.In 2024, clients will be looking for ...

During 2022, Productive developed a questionnaire with one goal in mind – to better understand agency mergers and acquisition trends. Whether you’re trying to sell your agency or are just curious about the value you’ve created, understanding factors that impact your agency’s value is ...

Welcome to the dynamic world of YouTube marketing, where videos are not just clips but powerful tools to connect and engage. Since its inception in 2005, YouTube has evolved from a simple video-sharing platform to a cornerstone of digital marketing. Why? Because video content has ...

With today’s technological advancements, businesses have access to many information holders, such as data for marketing segmentation. By analyzing segmented data where customers are divided into smaller groups, businesses can create more effective marketing campaigns and increase ...

Revolut, the new-age fintech solution, is undoubtedly rewriting the marketing playbook for finance institutions and serves everyone from age 7 to 70 (literally!) Its success is rooted in transforming how people handle their money daily. But what’s the secret behind this remarkable ...

Trends evolve as swiftly as a runway model’s strut in the world of fashion. However, one aspect remains timeless and crucial – fashion branding.Brand is so much more than a logo; it’s not even just about creating garments. It’s the narrative that weaves seamlessly into the fabric ...