Digital Marketing
Organic SEO: Myth or Massive Opportunity?

SEO myths keep evolving, leaving marketers wondering if it’s worth investing in organic growth. It also doesn’t help that novice marketers find it difficult to gauge the effectiveness of an SEO strategy on their search engine ranking.  While there is no denying the effectiveness of ...

Best Time To Post On Social Media: The Data

For social media marketing to succeed, you must gain your audience’s attention and get them to engage. This engagement is something that brands can largely accomplish by serving up high-quality social media content, but that’s not the only factor that influences reader retention. ...

Best Social Media Platforms for Business In 2022

Businesses can develop their brand voice, view competition efforts, and engage with customers through social media. That’s why it’s important to know the best social media platforms for your business. Using the right platform for your target audience can amplify your visibility ...

What Are Backlinks? A Guide to the Basics

Research shows that the ROI for SEO marketing can be as high as 12.2x. And 70% of marketers believe that it delivers better results than their pay-per-click (PPC) ads. Statistics like these reinforce the idea that SEO marketing is critical to your company’s success. But if you ...

Google Discover: A Guide to Optimize Your Website

Optimizing your website’s SEO is one of the best ways to set your business up for digital marketing success. But it’s not the only search feed that matters anymore. Google Discovery has brought about an entirely new era of digital marketing. What is Google Discovery? Google ...

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